User.com’s email marketing solution is designed for businesses that need personalized email at scale. send campaigns. This email marketing tool has a built-in automation engine to plan and schedule campaigns based on user actions like purchases.
Pros
- No credit card required to try
- Automation based email marketing
- Track open rate in real time
Cons
- Record keeping fees
- Users sometimes report bugs
User.com Email Marketing at a Glance
Best for users who need scalable email marketing solutions
Main uses: email marketing and automation
Price: $249/month
Free Trial: 14-day free trial
Email Marketing
Personalization Builder
User.com’s email marketing system makes it easy for users to create personalized emails. By assigning variables to each saved lead, users can create perfect HTML email templates that contain unique content for each user. Users can assign a default template to the user or create custom variables to reflect the uniqueness of their business.
Drag and Drop
You don’t have to be an HTML coding genius to design attractive HTML emails. Like Mailchimp and many other email marketing platforms, User.com is a drag-and-drop builder, and users just need to select and sort their template elements. Those who want to be more precise can modify the code, but knowing this is not a prerequisite.
Automatic Campaign Scheduling
User.com’s email marketing solution works in harmony with the automation builder. Users can create email campaigns that will be sent automatically when conditions are met. For example, using User.com, users can create a repurchase automation that can send an email to a drip email.
GDPR Compliant
The General Data Protection Regulation (GDPR) has set limits on what data companies can hold about customers in EU member states and for how long. Users do not need to make any special efforts to achieve regulatory compliance when using User.com; the tool’s opt-in functionality is designed to help businesses automatically achieve regulatory compliance.
Third Party SMTP Support
Sending email is impossible without an outgoing email server (SMTP). Fortunately, User.com offers SMTP as part of its solution and also allows users to use third-party SMTP. Users who wish to receive marketing emails
A/B Testing
To get the best results with their campaigns, marketers should test several versions of their email to see which one works best. User.com supports A/B testing by automatically randomizing different email versions and reporting which one has the highest open and click rates, among other tracked metrics.
Open Rate, Click Rate, Unsubscribe Tracking
User.com Email Marketing offers real-time open rates, clicks and unsubscribe tracking. These actions can be further integrated into the automation engine to create more differentiated content for the most engaged segments of the user audience.
9 Channel Automation
Email marketing is just one of the ways that users can use to stay in touch with potential marketing and sales clients. User.com supports targeting across 9 different channels, allowing users to deliver a truly omnichannel sales and marketing experience across multiple touch points. Other parts of the User.com system, such as the live chat feature, call center functionality, and push notifications, are fully integrated with the email automation tool. However, users are not limited to the entire system and can select only the modules that are needed in their organization.
Pricing
User.com’s email marketing component is only available on 2 basic plans (Business and Premium). While User.com offers a free tier for those who only need to store up to 2,000 contacts, as well as a Personal tier, neither offers email marketing support.
Obviously, the Premium tier is significantly more expensive than the Business tier. personalized download and support.
Customer Service
User.com uses a combined live chat and email system to support customers and get the most out of the solution. Users usually report that the equipment can solve their problems quickly. Those who require advanced support can purchase the Premium Support package for $999 per month. The support team offers support with instant deployment and account management.
Bottom Line
User.com’s email marketing solution is offered in its 2 premium subscription levels. This is a mature email marketing system that integrates with other User.com components. The most important thing is your email marketing system. Third party SMTP is supported as well as A/B testing. It is a mature email marketing tool that will be useful for any organization that wants to use the power of automation to optimize their sales and marketing funnels.